AMR - Behind the letters of event strategy

Denzil Rankine, author and thought leader in the global events and exhibitions industry, founded AMR in 1991 as a specialist in due diligence before developing the business into a strategy consultancy.

In this episode, after doing the background on AMR, Denzil talks about writing Reinventing Live – The Always on Future of Events with Marco Giberti through lockdown, before digging into the company’s new Exhibition 3.0 framework.  

 

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